Wanna Be’s vs. Real Entrepreneurs
From Perry Marshall, the marketing guru, we get 12 differences between people who are “trying” to start their own business and those that act.
1-Wanna-be’s obsess about ideas. Entrepreneurs obsess about implementation.
2-Wanna-be’s want more web traffic. Enrepreneurs focus on sales conversion.
3-Wanna-be’s focus on positive thinking. Entrepreneurs plan for multiple contingencies.
4-Wanna-be’s want to get on TV and get “famous.” Entrepreneurs build their list.
5-Wanna-be’s seek a perfect plan. Entrepreneurs execute and adjust the plan later.
6-Wanna-be’s wait for their lucky break. Entrepreneurs engineer four, five, six plans and execute them in tandem, wagering that at least one plan will get traction.
7-Wanna-be’s fear looking stupid in front of their friends. Entrepreneurs willingly risk making fools of themselves, knowing that long-term success is a good trade for short-term loss of dignity.
8-Wanna-be’s shield their precious ideas from harsh reality, postponing the verdict of success or failure until ’someday.’ Entrepreneurs expose their ideas to cold reality as soon as reasonably possible.
9-Wanna-be’s put off practicing basketball until they’ve got Air Jordans. Entrepreneurs practice barefoot behind the garage.
10-Wanna-be’s believe what they’re told, believe their own assumptions. Entrepreneurs do original research and determine what paths have been already trod.
11-Wanna-be’s believe they can do anything. Entrepreneurs do what they’re gifted for and delegate the rest.
12-Wanna-be’s think about the world in terms of COULD and SHOULD. Entrepreneurs think in terms of IS and CAN BE.
This is a fantastic breakdown of the commitment that is required if you are going to be an entrepreneur. There are too many “get rich without doing anything” programs out there. Visit Perry Marshall’s site for some great tips on marketing and business.