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“You miss 100% of the shots you don’t take.” -Wayne Gretzky

“The key is to just get on the bike, and the key to getting on the bike…is to stop thinking about “there are a bunch of reasons i might fall off” and just hop on and peddle the damned thing. You can pick up a map, a tire pump, and better footwear along the way.” – Dick Costolo – Founder of Feedburner.com

“We have no patent on anything we do and anything we do can be copied by anyone else. But you can’t copy the heart and the soul and the conscience of the company.” -Howard Schultz, Chairman of Starbucks

“The secret of getting ahead is getting started. The secret of getting started is breaking your complex overwhelming tasks into small manageable tasks, and then starting on the first one.” – Mark Twain

“Sticking to it is the genius! Any other bright-minded fellow can accomplish just as much as I did if he will stick like hell and remember nothing that’s any good works by itself. You got to make the damn thing work. I’ll never give up, for I may have a streak of luck before I die. “  – Thomas Edison

“The men who try to do something and fail are infinitely better than those who try to do nothing and succeed.” – Lloyd Jones

“Efficiency is doing things right; effectiveness is doing the right things.” – Peter F. Drucker

Commentary: Peter Drucker is one of my favorite thinkers and quotes like this one show why. Many small businesses correctly focus on efficiency but they end up being efficient in things that don’t matter. Conversely, some small businesses are doing the right things very inefficiently. The key is to make sure you are doing both: focussing on the right things and doing them right.